eBay Authenticity Guarantee for Luxury Watches

In September 2021 eBay launched their eBay Authenticity Guarantee ✅ programme. This innovatice new service means shoppers can purchase a luxury watch (currently £1,500 / $1,500 or more) with the absolute confidence that it is a 100% genuine GUARANTEED.

Note: Currently this service is only available to customers in the UK and USA

The eBay Authenticity Guarantee Process is simple

  1. Look for watches with the Authenticity Guarantee badge (blue tick as shown below) and make your purchase.
  2. The seller sends the watch you’ve purchased to the independent authenticators.
  3. Your watch is verified through a multi‑point inspection and receives an NFC-enabled card.
  4. The authenticator sends the watch to you via fast, tracked, signature‑required delivery.

Browse ALL Certified Authentic watches – or scroll down for convenient BUTTONS linking directly to each luxury brand.

Luxury Dive Watch Brands covered by the Authenticity Guarantee

Rolex Diver’s Watches

Rolex divers watches - an example of a certified authentic Rolex Submariner dive watch sold here

Certified Authentic Rolex Submariner and Sea-Dweller

Click the button below for ALL Rolex Submariner and Rolex Sea-Dweller watches covered under the eBay Authenticity Guarantee.

All Rolex watches bought under this scheme are sent from the seller to a third party testing house. These professional watch authenticators perform all the necessary tests to confirm the watch is a GENUINE Rolex. Once satisifed, your new Rolex Submariner / Rolex Sea-Dweller is sent to you with a certificate of authenticity

Click the button below to go directly to eBay >

Breitling Dive Watches

Breitling SuperOcean watches - an example of a certified authentic Breitling SuperOcean divers watch sold here

Certified Authentic Breitling SuperOcean

Click the button below for ALL Breitling SuperOcean diver’s watches covered under the eBay Authenticity Guarantee.

All Breitling watches bought under this scheme are sent from the seller to a third party testing house. These professional watch authenticators perform all the necessary tests to confirm the watch is a GENUINE Breitling. Once satisifed, your new Breitling SuperOcean is sent to you with a certificate of authenticity

Click the button below to go directly to eBay >

Omega Divers Watches

Omega Seamaster dive watches - an example of a certified authentic Omega divers watch sold here

Certified Authentic Omega Seamaster

Click the button below for ALL Omega Planet Ocean, Omega Seamaster Professional Diver 300m and Omega Seamaster 300 watches covered under the eBay Authenticity Guarantee.

All Omega watches bought under this scheme are sent from the seller to a third party testing house. These professional watch authenticators perform all the necessary tests to confirm the watch is a GENUINE Omega Seamaster. Once satisifed, your new Omega Planet Ocean, Seamaster Diver 300m or Seamaster 300 is sent to you with a certificate of authenticity

Click the button below to go directly to eBay >

Blancpain Dive Watches

Blancpain dive watches - an example of a certified authentic Blancpain Fifty Fathoms divers watch sold here

Certified Authentic Blancpain Fifty Fathoms

Click the button below for ALL Blancpain Fifty Fathoms diver’s watches covered under the eBay Authenticity Guarantee.

All Blancpain watches bought under this scheme are sent from the seller to a third party testing house. These professional watch authenticators perform all the necessary tests to confirm the watch is a GENUINE Blancpain. Once satisifed, your new Blancpain Fifty Farthoms is sent to you with a certificate of authenticity

Click the button below to go directly to eBay >

Bell & Ross Dive watches

Bell & Ross Divers watches - an example of a certified authentic Bell and Ross dive watch sold here

Certified Authentic Bell & Ross Divers watch

Click the button below for ALL Bell & Ross Divers watches covered under the eBay Authenticity Guarantee.

All Bell and Ross watches bought under this scheme are sent from the seller to a third party testing house. These professional watch authenticators perform all the necessary tests to confirm the watch is a GENUINE Bell & Ross. Once satisifed, your new Bell & Ross DIVER is sent to you with a certificate of authenticity

Click the button below to go directly to eBay >

Panerai Dive watches

Panerai dive watches - an example of a certified authentic Panerai Submersible divers watch sold here

Certified Authentic Panerai Submersible Diver’s watch

Click the button below for ALL Panerai Submersible diver’s watches covered under the eBay Authenticity Guarantee.

All Panerai watches bought under this scheme are sent from the seller to a third party testing house. These professional watch authenticators perform all the necessary tests to confirm the watch is a GENUINE Panerai. Once satisifed, your new Panerai Submersible is sent to you with a certificate of authenticity

Click the button below to go directly to eBay >

Tudor Divers Watches

Tudor dive watches - an example of a certified authentic Tudor divers watch sold here

Certified Authentic Tudor Black Bay and Pelagos Dive watches

Click the button below for ALL Tudor Black Bay and Tudor Pelagos diver’s watches covered under the eBay Authenticity Guarantee.

All Tudor watches bought under this scheme are sent from the seller to a third party testing house. These professional watch authenticators perform all the necessary tests to confirm the watch is a GENUINE Tudor. Once satisifed, your new Tudor Black Bay or Tudor Pelagos is sent to you with a certificate of authenticity

Click the button below to go directly to eBay >

TAG Heuer Watches

TAG Heuer Aquaracer watches - an example of a certified authentic TAG Heuer divers watch sold here

Certified Authentic TAG Heuer Aquaracer Dive watches

Click the button below for ALL TAG Heuer Aquaracer diver’s watches covered under the eBay Authenticity Guarantee.

All TAG Heuer watches bought under this scheme are sent from the seller to a third party testing house. These professional watch authenticators perform all the necessary tests to confirm the watch is a GENUINE TAG Heuer. Once satisifed, your new TAG watch is sent to you with a certificate of authenticity

Click the button below to go directly to eBay >

Oris Diver’s Watches

Oris dive watches - an example of a certified authentic Oris divers watch sold here

Certified Authentic Oris Divers watches

Click the button below for ALL ORIS watches covered under the eBay Authenticity Guarantee.

All Oris watches bought under this scheme are sent from the seller to a third party testing house. These professional watch authenticators perform all the necessary tests to confirm the watch is a GENUINE ORIS. Once satisifed, your new watch is sent to you with a certificate of authenticity

Click the button below to go directly to eBay >

What does it mean?

It means that scammers can’t sell fake watches on eBay anymore. It means shoppers can confidently purchase luxury items. This only applies to items showing the “Authenticity Guarantee” of course. Naturally there will still be fraudsters selling fake watches and other counterfeit goods, but shoppers can avoid them by buying only from participating sellers.

In short – if you buy a luxury brand watch from a seller NOT covered under the Authenticity Guarantee – you have to accept some level of risk. So why bother – look for the BLUE TICK and shop with confidence.

What is eBay’s Authenticity Guarantee

eBay’s Authenticity Guarantee is a service designed to help buyers shop with confidence. Our independent authentication partners physically inspect all eligible items before they are posted to you.

eBay.co.uk

How does Authenticity Guarantee work?

It’s easy! Browse and shop eBay’s listings with the “Authenticity Guarantee” badge. When you buy an eligible item, the seller sends the item directly to an independent authenticator. The authenticator will thoroughly inspect and verify your item’s authenticity and accuracy against the item listing before it is posted to your address at checkout via fast, tracked, signature-required delivery, paid for by eBay!

eBay.co.uk