Our disclaimer – ChronoDivers.com is in no way responsible for the authenticity of any watches sold on eBay. We try our best to filter out suspicious listings wherever possible – however, inevitably and unfortunately fakes will sometimes get through. If you are in any doubt of your personal skills at identifying a fake – please buy from a reputable store such as Goldsmiths (new watches) and Watchfinder (used watches)

But don’t be put off

Buying a used luxury dive watch can be fun if you take some precautions. I have bought several watches from eBay including an Omega Speedmaster and Breitling Airwolf. In both occassions I re-sold the watches for more money than I originally bought them. I could prove their provenance & authenticity and highlighted that fact when selling them

Confidence builders

Do some research before buying an expensive used watch. Visit a local jeweller and inspect the model closely. The better you know the product – the more confident you can be in spotting a fake. Take note of minor details such as :

  • hour, minute & second hand details – shape, design & luminous marking style
  • hour markers – design, shape, size and application
  • bezel design – are the numbers etched, printed, recessed – check the unidirectional functionality and even the “click sound”
  • caseback design – some brands have intricate designs etched in to the caseback – others are completely clear of markings
  • does it have serial numbers – if so get to know what to expect
  • crown detail (often logo’d)
  • wording on watch face (detail, clarity, application technique)
  • weight and overall tactile feel of the watch

Get to be an expert on the specific brand and model. Watch videos on YouTube – there are actually some really good one’s regarding specific fakes on the market. We’ve added a Watchfinder.com video at the end of this article – Spotting a Fake Rolex

Time to go shopping

So now you know what the genuine article should look and feel like. It’s time to start looking on eBay and other second hand watch websites. Check for the following points to help prove the authenticity of the watch and build confidence in the seller

  • Original purchase receipt
  • Warranty card signed / stamped by an authorised store
  • Original box(es) – inner and outer
  • Original manuals
  • Spare links
  • A healthy eBay Seller rating – check for 100% feedback and 100+ sales
  • Location – check the item is located in your region
  • Ask the seller some probing questions – expect detailed and enthusiastic replies

Warning Signs – walk away

If the item is being sold without all of the above confidence builders and any of the warning signals listed below – WALK AWAY. There’s plenty of genuine products out there – just wait for another one to come on sale

  • No papers – often sold as WATCH ONLY
  • Description is vague and does not give any provenance details
  • The seller has less than 100 or more sales on eBay
  • The seller answers your questions with vague, uninformed replies

I have seen watches listed on eBay something like this …. “For sale – a Rolex Submariner – watch in gold and blue. Worth over £20k. I need to sell as I’ve got a baby on the way. Grab a bargain” …. No way ! Walk Away from this one

Spotting a Fake Rolex

This video was produced by Watchfinder.com. If you want to take the risk out of buying a used luxury brand watch then we recommend Watchfinder.com. I bought my current Bremont from Watchfinder

YouTube video

Our disclaimer – ChronoDivers.com is in no way responsible for the authenticity of any watches sold on eBay. We try our best to filter out suspicious listings wherever possible – however, inevitably and unfortunately fakes will sometimes get through. If you are in any doubt of your personal skills at identifying a fake – please buy from a reputable store such as Goldsmiths (new watches) and Watchfinder (used watches)